SELECTED WORK · BRAND COMMUNICATIONS
Deeth Williams Wall LLP
Extending a brand that supports the reputation of one of the top IP/IT boutique law firms in Canada.
- Client
- Deeth Williams Wall LLP
- Sector
- IP & IT law
- Scope
- Brand communications
Advertising
Custom illustration
Creative direction: Diego Casco
Extending
a reputation.
CASCO was approached by Deeth Williams Wall LLP (DW2) to develop an advertising campaign that would promote the firm and target specific client sectors.
A distinctive
visual platform.
But CASCO went well beyond that. Recognizing an opportunity to leverage the many unique attributes of the firm's existing brand, CASCO developed a broad range of visual elements, including custom illustrations and key messaging, to help extend the brand's effectiveness. The result: a unique branding platform that positions DW2 as one of the top IP/IT boutique law firms in Canada. As part of a year-long marketing plan, an ongoing brand awareness campaign is driving recognition and business growth.
Credits: Illustration by Dave Murray.
LET’S WORK TOGETHER