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SELECTED WORK · BRAND STRATEGY & DIGITAL

Arrow Capital

A robust representation of the company's broad offering of investment solutions.

Client
Arrow Capital
Sector
Investment management
Scope
Brand positioning
Digital experience
Marketing communications

Creative direction: Diego Casco

Arrow-Capital_Website-Desktop

Solutions
in focus.

Arrow Capital is an independent investment firm offering a portfolio of unique investment solutions.

“Rebuilding our website was a daunting task. We knew we had great content and resources on our website, but it was challenging to navigate. The CASCO team’s expertise and creative talent helped us get organized by simplifying our navigation and making it more intuitive. They stayed committed until the end to deliver on a website that met our business needs.”

Chelsey Wiggins
Marketing and Brand Manager
Arrow Capital Management

Clear.
Coherent. Compelling.

CASCO worked closely with Arrow's senior management to develop a 'solutions-driven' brand position that targets financial advisors. With the primary objective of supporting an enhanced online experience, the new brand representation provides a clear, coherent, and compelling visual platform that can be extended into other channels.

For a complete case study, click here.

Visit Arrow Capital's website.

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Arrow-Capital_Website-Tablet
Arrow-Capital_Website-Mobile
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“Adler Toronto [Now CASCO Agency] provided us with guidance and sound advice when it came to making strategic decisions. They demonstrated commitment and delivered a great product for us. Arrow’s website is now a better representation of our company’s brand.”

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Arrow-Capital_Digital-Ad
Search & Display Ads
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