Building a brand for a residential construction business, one step at a time.

Madera is a company that has been involved in the business of remodelling staircases since 2002. In 2014, realizing that its team’s expertise, dedication, and attention to detail could be applied across all areas of residential construction, Madera expanded its service offering to include complete renovations.

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Brand Touchpoints
  • Brand Identity,
  • Brand Strategy,
  • Business Cards,
  • Logo,
  • Marketing Materials,
  • Photography,
  • Signage,
  • Stationery,
  • Vehicle Wraps,
  • Website
  • Various Assets
  • “Different, more modern. Uncomfortably bold. I believe that the new brand identity will help my business stand out in such a crowded market.”

    Gerardo Casco, Owner

  • T-Shirts
  • Lawn Signage
  • Website Screens